Meta is taking additional steps to ensure awareness among users of its applications regarding content produced using artificial intelligence. A new option has now appeared to label this type of content within the post editor tool, as part of the enhanced transparency policy implemented by the company regarding AI technologies.
The company is currently introducing a new labeling that needs to be activated when users upload content generated using artificial intelligence.
The new labeling is part of the tools used by the company to identify content created by artificial intelligence, where Meta adds a “Made with AI” tag to contents identified as created using AI technologies.
The new label leads to displaying the same data provided by the “Made with Artificial Intelligence” label for content, ensuring awareness for Facebook and Instagram users that the presented images are not real, thus contributing to reducing confusion about what individuals are viewing.
Images created using artificial intelligence have led to significant problems for Facebook users recently.
The number of pages on Facebook sharing disturbing images created using AI technologies to attract likes has increased. Despite clear errors in these images, they have succeeded in garnering hundreds of thousands of likes and comments from Facebook users who seem to be unaware of this.
The newly introduced names for artificial intelligence help increase clarity, even though they are small in size. Since many users have not yet realized that those images are fake, it is likely that many will also overlook these names.
Meta faces a significant challenge as scammers and spammers try to exploit AI-generated images as a means to attract attention and stimulate interaction.
This group of scammers works on developing their websites through specific methods to increase their value and then sell them to other parties looking for a wide audience, or to promote unwanted marketing ads or excessive links. This is in addition to their regular posting, which contributes to enhancing the reach of this content to a larger audience.
Meta aims to strictly enforce the new laws regarding the disclosure of the use of artificial intelligence after they began implementation this week. The company is also expected to impose additional penalties in case of any violations of these laws.
