Recently, SnapChat announced new updates to the artificial intelligence technology in its paid subscription service “SnapChat Plus,” with the number of subscribers reaching seven million users so far.
A new method has been introduced on the platform to create visual content in the application, where text prompts are used to generate images using artificial intelligence technology. SnapChat users can now utilize a visual content creation process that resembles Dall-E or Midjourney technologies, enabling them to create new artistic works.
The new SnapChat Plus application allows users to create images based on text messages and share them with friends.
Users of SnapChat Plus can take advantage of this feature by clicking on the artificial intelligence button located in the toolbar on the right side of the camera interface.
Through this window, users can write text or choose specific options. Artificial intelligence works to create an image based on the prompt, allowing users to edit it and add a message before sharing it with friends and family. Additionally, the platform also offers a feature to expand the image using artificial intelligence, which moves the subject away from the camera by filling the background space.
SnapChat Plus users can explore the new feature by capturing a close-up photo, clicking on the “Trim” icon in the camera interface, then selecting “Expand” to enlarge the image.
SnapChat offers Snapchat Plus subscribers the opportunity to produce collaborative images using artificial intelligence through the Dreams feature, allowing friends to appear together in artistic innovations.
SnapChat Plus users receive a free monthly pack containing eight dreams, and this new feature provides an additional way to communicate with friends through the application.
The new features of SnapChat Plus enhance the value of the service, allowing users to obtain it as a gift through the Amazon store.
The goal of these new visual updates is to enhance the appeal of SnapChat Plus before the end of the year, providing distinctive advertising content for the package.
Subscription to SnapChat Plus has achieved great success compared to X Premium and Meta Verified subscriptions, surpassing the number of subscribers in each of the subscriptions, despite being available for almost the same period.
SnapChat focuses on adding fun options that add value to its users, a strategy that the platform maintains by understanding the target market and providing tools that enhance its appeal.
