IKEA, a renowned global company in the furniture and home furnishings industry, unveils the launch of a new generative artificial intelligence assistant to achieve more innovation and creative design in customers’ homes.
This intelligent assistant is expected to enhance the practical shopping experience through its online store and inspire users with advanced artificial intelligence technology.
This innovative home tool, currently available to ChatGPT Plus users in the United States, offers creative design and marketing services leveraging artificial intelligence capabilities. The tool’s availability is planned to expand to other markets in 2024. This smart assistant collaborates with a wide range of partners to deliver optimal results and provide a distinguished customer experience.
By joining other retailers in launching generative artificial intelligence tools, IKEA helps consumers easily search for and purchase products online. This latest release complements IKEA’s range of smart home products introduced in recent years, offering modern innovations that combine smart functionalities and beautiful design.
Philippe Lévy, the CEO of IKEA, emphasized the company’s commitment to technological advancement and using technology to serve its customers better. He stated, “We have collaborated with multiple partners to revitalize many experiences, aiming to actively participate in the development of artificial intelligence while settling on our company’s strategy.”
This new move is part of IKEA’s ongoing efforts to enhance the customer experience and provide smart and modern home design solutions that meet consumer needs. It is expected that this smart assistant will receive a warm welcome from customers looking for a sophisticated and innovative shopping experience in the digital retail world.
Ultimately, IKEA once again confirms its strong commitment to using technology and artificial intelligence to achieve its vision of providing a unique and sustainable shopping experience for its customers and contributing to the overall development of the retail industry.